Online Business Then and Now (1997-2011)

by admin

I stood in the lobby of a conference where I spoke recently, when a participant was asked a question and seemingly innocent. “With all the online competition, you think it is easier or harder to start an online business now, or did when you started?” The person, the question seems to feel as if they had waited too long for their digital marketing business to add to fallen far behind its competitors. But when I ran it like this, they realized that it never start too late, on-line business.
Web Hosting & Domains 

In 1997 I paid $ 125 per month for 10 MB of web space and $ 100 per year to register a domain. In 2011, you can get unlimited web space for $ 6.99 a month and pay $ 12 for a box for one year. ** ** Winner: 2011

Website Design

FrontPage ’98 I bought in 1997 and spent over 200 hours to learn how to make a good basis on site. The learning curve was not for the faint of heart. In 2011, with free software and lots of free WordPress Themes (Templates), I get a website that literally with 2-5 clicks. ** ** Winner: 2011

Site Traffic

Neither side can survive without a targeted site traffic. Your only options as early as 1997 Yahoo (Google?) Were, banner advertising and search engine optimization wu-doo. The pass was slow, expensive and very confusing. In 2011, over 30 + legitimate strategies for real traffic to your website, including Google, Ask.com, Yahoo, blogs, social media and more will have to. ** ** Winner: 2011

Consumer acceptance

In 1997, half the battle in selling online to people, it was safe to talk to buy online. Every story in other media that you have seen, was on an online world full of dangers and risks when entering your credit card. Fast forward to 2011, and people spend more online than the GNP of some countries! Bottom line: when my mom buys stuff online, you know that we have crossed a threshold of acceptance! ** ** Winner: 2011

Payments

Ask someone who’s sold online in 1997, how difficult it was to make online payments. It needed an Act of Congress, to a merchant account that allows you to receive payments online process, while were fresh, restraint and the threat of frozen accounts crazy. Now, in 2011, anyone can legally handle virtually unlimited amounts of transactions via PayPal no credit check or restraint. In addition, the number of credit card processors now chomp bits get a piece of cake online and it is very easy to get a merchant account to link your website. ** ** Winner: 2011

Easy Tools & Technology

Back in 1997 we had three things that you can use to build your online presence: text, graphics and HTML. That’s it! You can place text and images on a page, and you were happy, they remain without a dang do to get to 2 clock in the morning to get there!

Now the tools to do online is incredibly cool stuff of course! Mobile media, audio and video Web site, social media, blogs and takes only a few mouse clicks. The first full-motion video I’ve ever written has to understand me almost 20 hours, as it is made and displayed. Now, with a $ 40 Kodak “Mini” and YouTube, you can record a video, written and played on your website in under 15 minutes! ** ** Winner: 2011

Bottom line: It’s easier to start now than ever before in the history of the Web. It is easier to get a website started up. It is easier and cheaper to get targeted traffic. And you need not to any other person who buys from you it is safe to shop online to explain. With a great idea and the skills and tools, it is easier and faster to succeed online than ever before!

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